it-sa enables entry to the German IT security market

IT Security Expo and Congress it-sa invites security experts, service providers and consultants to Nuremburg to discuss latest aspects of IT security. bloodsugarmagic helps foreign companies to find contacts and make the most out of the exhibition.

it-sa enables entry to the German IT security market

German IT security community meets at it-sa in Nuremberg

Villingen-Schwenningen (D), August 20th 2015 – In early October the whole German IT Security community will be meeting again in Nuremberg when it-sa opens its gates.

it-sa is regarded as one of the most important IT security exhibitions worldwide and offers an extensive product spectrum, a variety of special areas and an accompanying congress, all focusing on protection against hackers and malware. In view of the fact that cyber-criminals are posing a growing threat, the discussion about aspects of cyber security is also becoming more and more important.

Among the currently 400 registered exhibitors at it-sa there are all of the important German providers of IT security and many players of the German speaking IT security market. The exhibition is a great opportunity to exchange views with leading IT security experts and get information on the latest products and services. The event offers a broad area for the presentation of network security, virus protection or basic IT protection. Besides that, hot topics like cloud and mobile security, encryption, IT compliance and biometry will be discussed. it-sa therefore belongs to the most important events for CIOs and IT security experts but also service providers and professional consultancies.

In 2014, almost 7500 people visited it-sa to trade, get the latest information on IT security trends and exchange views. According to a survey by the organizers, 88 percent of the exhibitors were satisfied with the overall success of their fair participation.

„For companies coming from abroad, it-sa is also the perfect opportunity to find an access into the German IT security market“, says Bernd Hoeck, expert for IT security and managing partner of bloodsugarmagic. „When you are looking for resellers or partners for cooperation in the area of IT security, it-sa is the place to find them.“

bloodsugarmagic knows the German IT security market very well and gladly helps to establish contacts with companies by arranging one-to-one-meetings.

In addition, bloodsugarmagic offers exhibitors of the fair a highly attractive promotion package to make the best out of the show and not disappear into the masses of companies presenting. By combining a broad-based PR campaign with a targeted ad campaign pertaining to your presence at the conference through focused newsletters, you will be able to efficiently reach new target audiences and bring them directly to your exhibit. The full service offer will place your message in the most important IT magazines for security in Germany. In addition, your it-sa message will reach out to more than 50,000 readers of relevant newsletters.

Don’t hesitate to get in touch with bloodsugarmagic to prepare optimally for it-sa! Just send an email to info(at)bloodsugarmagic(dot)com!

it-sa will take place from October 6th till October 8th at the Exhibition Centre in Nuremberg, Germany.

Find more information about our it-sa promotion package here:
http://www.bloodsugarmagic.com/images/bsm/Blog/ITSA-Promo_2015_Flyer_EN_Descr.pdf

For further news about the German IT market, visit our blog:
http://www.bloodsugarmagic.com

Get more information about it-sa on the official web presence:
https://www.it-sa.de/en/

Read more about our Go-to-Market Strategies services here:
http://www.bloodsugarmagic.com/index.php/go-to-market

About bloodsugarmagic

bloodsugarmagic is an international network of experts in positioning, marketing programs and go-to-market strategies for IT companies. We offer all that is needed for IT companies wanting to either enter a new market or to boost their market performance in existing markets with new positioning, messages and a unique selling proposition that resonates.

Based on many years of practical experience in marketing, business development and sales with leading IT companies, we support and guide these companies by creating unique and compelling positioning based on the organization\\\\\\\’s specific strengths. bloodsugarmagic adapts each story and messaging framework to apply to the local market while offering ready-to-run campaigns and services for fast results.

Being truly transatlantic with offices in Germany and the US, bloodsugarmagic combines international reach with local market insight and networks to deliver unprecedented success upon a new market entry. Our clients span medium-sized IT companies and global IT players from the United States, the DACH region (Germany, Austria, Switzerland) and other high tech clusters worldwide.

Please find more information at www.bloodsugarmagic.com

Kontakt
bloodsugarmagic GmbH & Co. KG
Bernd Hoeck
Gerberstr. 63
780520 Villingen-Schwenningen
0049 7721 9461 220
bernd.hoeck@bloodsugarmagic.com
http://www.bloodsugarmagic.com