Offenbach-based agency takes on press work for mobile couponing specialist MyMobai

Möller Horcher PR“s B2B competence wins over MyMobai http://www.moeller-horcher.de/en/agency/news/press-releases.html

Möller Horcher Public Relations GmbH, an Offenbach-based agency specialised in business-to-business communication for IT and high-tech companies (http://www.moeller-horcher.de/en/), has acquired a new customer: MyMobai GmbH http://www.moeller-horcher.de/en/press-centre/kundenseiten/mymobai-en.html, a company with locations in Leipzig and Dresden. Rebate coupons for well-known brands, retailers and service providers can be integrated into mobile apps and mobile websites via the MyMobai (http://www.mymobai.com/en/) couponing network, which currently has 1.86 million users. Customers can cash the coupons at all participating businesses and providers using the MyMobai app or those of partner companies. MyMobai brings advertisers and publishers together in its mobile couponing network, thereby creating an innovative monitisation model for publishers. The mobile couponing specialist“s customers include Europcar, Hertz, ImmobilienScout24, O2, Sixt and Subway. Ms. Sandy Wilzek http://www.moeller-horcher.de/en/agency/company/management.html, senior consultant at Möller Horcher PR“s Freiberg branch http://www.moeller-horcher.de/en/meta-navigation/contact.html, is in charge of PR for MyMobai GmbH.

MyMbai chose Möller Horcher PR for several reasons http://www.moeller-horcher.de/en/agency/references.html. André Reif, CEO at MyMobai GmbH, explains http://www.moeller-horcher.de/en/agency/references/mymobai.html: „Our know how in mobile couponing http://www.moeller-horcher.de/en/agency/range-of-services/social-media-relations.html enables us to ensure that companies provide their customers with target-group specific goods and services quickly and efficiently. We expect a PR agency to do the same for us with our information http://www.moeller-horcher.de/en/agency/range-of-services/media-contacts.html. We are confident that Möller Horcher will fulfill our expectations, not least because of the agency“s long-standing experience http://www.moeller-horcher.de/en/agency/range-of-services/press-relations.html with business to business communication http://www.moeller-horcher.de/en/agency/range-of-services/strategic-consulting.html.“ The fact that the agency“s office is close by was also decisive: „Communicating face-to-face and working closely with a business partner are important to us http://www.moeller-horcher.de/en/agency/range-of-services/media-training.html. Freiberg is only a few minutes from Dresden – short distances make working together a lot easier.“
About Möller Horcher PR
Möller Horcher Public Relations GmbH (www.moeller-horcher.de) is a PR agency specializing in the IT and high-tech industries http://www.moeller-horcher.de/en/agency/company/philosophy.html, with more than 40 clients, primarily from the business-to-business sector http://www.moeller-horcher.de/en/agency/company.html. The team around Gabriele Horcher (43) and Thomas Möller (48) is made up of 20 employees in Germany. Since the agency was established in 2000, Möller Horcher has offered specialized PR services http://www.moeller-horcher.de/en/agency/range-of-services.html with variable, customer-specific pricing models that include project fees, monthly retainers, performance-based fees and analytical performance-based fees http://www.moeller-horcher.de/en/agency/company/success-oriented-fee-structure.html. In PR performance control, Möller Horcher uses such quantifiable factors as a visibility index, effort index and visibility/effort ratio http://www.moeller-horcher.de/en/agency/range-of-services/pr-controlling.html. Möller Horcher PR is based in Offenbach and operates offices in Freiberg outside of Dresden. Möller Horcher works with partner agencies http://www.moeller-horcher.de/en/agency/network.html in France http://www.moeller-horcher.de/en/agency/network/partner-agency-france.html, UK http://www.moeller-horcher.de/en/agency/network/partner-agency-uk.html, Italy, Spain http://www.moeller-horcher.de/en/agency/network/partner-agency-spain.html, the Netherlands http://www.moeller-horcher.de/en/agency/network/partner-agency-netherlands.html and the USA http://www.moeller-horcher.de/en/agency/network/partner-agency-usa.html.

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Möller Horcher Public Relations GmbH
Gabriele Horcher
Ludwigstr. 74
63067 Offenbach am Main
gabriele.horcher@moeller-horcher.de
0049-69/ 80909652
http://www.moeller-horcher.de