Möller Horcher Public Relations GmbH, an Offenbach-based agency (www.moeller-horcher.de) specialised in business-to-business communication for IT and high-tech companies, has acquired ReadSoft GmbH, headquartered in Neu Isenburg (www.readsoft.de) and the German subisidary of the Swedish ReadSoft Group, as a new customer. ReadSoft http://www.moeller-horcher.de/en/press-centre/kundenseiten/readsoft-gmbh-en.html is a leading solution provider for the automation and optimisation of SAP processes; its portfolio addresses the entire range of SAP process steps from requisition note to invoice release. ReadSoft was looking for a PR agency for the German-speaking countries that not only had the necessary branch expertise http://www.moeller-horcher.de/en/agency/company/memberships.html and media sector contacts http://www.moeller-horcher.de/en/agency/range-of-services/media-contacts.html but could also keep pace with the company“s own procedures with respect to flexibility and goal orientation.
„In order to get the full picture and make the best choice, we looked at different agencies“, explains Oliver Hoffmann http://www.moeller-horcher.de/en/agency/references/readsoft-gmbh.html, CEO of ReadSoft GmbH. „After attending a professional strategy workshop http://www.moeller-horcher.de/en/agency/range-of-services/strategic-consulting.html that the consultants at Möller Horcher http://www.moeller-horcher.de/en/agency/company/management.html had carried out with us, the decision to choose the Offenbach agency http://www.moeller-horcher.de/en/meta-navigation/contact.html was reached very quickly. In this context, the comprehensive range of services http://www.moeller-horcher.de/en/agency/range-of-services/media-training.html was also an important criterion.“ http://www.moeller-horcher.de/en/agency/references.html
With immediate effect and alongside traditional press work http://www.moeller-horcher.de/en/agency/range-of-services/press-relations.html, Möller Horcher Public Relations will also support ReadSoft GmbH with its social media strategy http://www.moeller-horcher.de/en/agency/range-of-services/social-media-relations.html as well as coordinate and maintain different social media activities and channels – ranging from company blog to Twitter account. Among ReadSoft GmbH“s customers are mid-sized companies as well as a number of large companies, some with shared service structures – many of them belonging to the SAP community of users. ReadSoft employs 460 people at 16 branch offices worldwide. At the branch in Neu Isenburg and the SAP Competence Center in Frankfurt am Main, there are 60 employees in total. PR consultant Marco Pfohl http://www.moeller-horcher.de/en/agency/range-of-services/crisis-pr.html is in charge of the corresponding communication measures at Möller Horcher.
About Möller Horcher PR
Möller Horcher Public Relations GmbH (www.moeller-horcher.de) is a PR agency specializing in the IT and high-tech industries http://www.moeller-horcher.de/en/agency/company/philosophy.html, with more than 40 clients, primarily from the business-to-business sector http://www.moeller-horcher.de/en/agency/company.html. The team around Gabriele Horcher (43) and Thomas Möller (48) is made up of 20 employees in Germany. Since the agency was established in 2000, Möller Horcher has offered specialized PR services http://www.moeller-horcher.de/en/agency/range-of-services.html with variable, customer-specific pricing models that include project fees, monthly retainers, performance-based fees and analytical performance-based fees http://www.moeller-horcher.de/en/agency/company/success-oriented-fee-structure.html. In PR performance control, Möller Horcher uses such quantifiable factors as a visibility index, effort index and visibility/effort ratio http://www.moeller-horcher.de/en/agency/range-of-services/pr-controlling.html. Möller Horcher PR is based in Offenbach and operates offices in Freiberg outside of Dresden. Möller Horcher works with partner agencies http://www.moeller-horcher.de/en/agency/network.html in France http://www.moeller-horcher.de/en/agency/network/partner-agency-france.html, UK http://www.moeller-horcher.de/en/agency/network/partner-agency-uk.html, Italy, Spain http://www.moeller-horcher.de/en/agency/network/partner-agency-spain.html, the Netherlands http://www.moeller-horcher.de/en/agency/network/partner-agency-netherlands.html and the USA http://www.moeller-horcher.de/en/agency/network/partner-agency-usa.html.
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Möller Horcher Public Relations GmbH
Gabriele Horcher
Ludwigstrasse 74
63067 Offenbach
Germany
Phone: +49 (0)69 – 80 90 96 – 52
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Möller Horcher Public Relations GmbH
Gabriele Horcher
Ludwigstr. 74
63067 Offenbach am Main
gabriele.horcher@moeller-horcher.de
0049-69/ 80909652
http://www.moeller-horcher.de